<img src="https://certify.alexametrics.com/atrk.gif?account=8w5fq1Fx9f207i" style="display:none" height="1" width="1" alt="">
The Age of Collaborative Security

Webinar

Think About Your Audience Before Choosing a Webinar Title

Sponsored by


Thursday, April 15, 2021
11 a.m. ET
 
Cyber security is a very unique field where money doesn’t make the difference. How would you feel if a chevy pickup would beat you on a racetrack while driving a Ferrari? Well this is what happens every day in the cyber trenches. States get hacked by small groups of hackers and banks spending hundreds of millions of dollars in security lose millions of user records. How is this even possible?
 
A new approach is needed. In the past 15 years, we all witnessed the rise of the social era leveraging the crowd power, embodied by the climax of social media platforms, Waze, Airbnb, and many other very successful tech giants. Communications, booking vacations, funding ventures, driving, day-to-day business tasks were taken to a whole new level thanks to a crowd approach. If people were willing to take advantage of this new togetherness to bring ideas and projects to unprecedented heights, why wouldn’t they be keen to unite to defend their privacies, companies, and personal data against cyberattacks? Together, sysadmins, Devops & Secops outnumber hackers 1:1000. Collaborative, open and transparent security is the way to rebalance the odds.
 
Join CrowdSec’s founding CEO Philippe Humeau, as well as Mikko Hypponen who needs no introduction for this talk. They will explore why a collaborative approach to security could contribute to solving the hacking problem and explain how we could make the Internet safer, together. Key takeaways:
  • Crowdsourcing the effort is a game changer
  • How to partake in this global effort, while beefing up your own security
  • How to build trust in the Internet's fragile architecture?
This presentation will be followed by a "Ask Me Anything" session with Mikko & Philippe. A great opportunity to find out about their views regarding the future of security.

 
Philippe Humeau
CEO - CrowdSec
Philippe Humeau graduated in 1999 as IT security engineer from EPITA (Paris, France). He founded his first company at the same time and quickly oriented it towards penetration testing and high-security hosting. He was also deeply involved in Magento’s community creation &amp; animation in France and versed into eCommerce (wrote 4 books on the topic).
In 2020, he founded CrowdSec, a company editing an eponymous open-source massively multiplayer firewall, leveraging both IP behavior &amp; reputation to create a community and tackle the mass scale hacking problem. His crushes will forever be IT security, DevSecOps and entrepreneurship.
Mikko Hyppönen
Chief Research Officer - F-Secure
Mikko Hypponen is a global security expert. He has worked at F-Secure since 1991. Mr. Hypponen has written on his research for the New York Times, Wired and Scientific American and he appears frequently on international TV. He has lectured at the universities of Stanford, Oxford and Cambridge. He was selected among the 50 most important people on the web by the PC World magazine and was included in the FP Global 100 Thinkers list. Mikko sits in the advisory boards of t2 and Social Safeguard.

On-Demand Viewing:

What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.