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Security Challenges and Opportunities of Remote Work

Webinar

Think About Your Audience Before Choosing a Webinar Title

Sponsored by SECURITY BOULEVARD


Monday, January 25, 2021
1 p.m. ET
 
The COVID-19 pandemic forced many organizations to shift to a remote workforce almost overnight, most of which were not prepared for the sudden change. In their efforts to ensure their employees could remain productive, a number of organizations relaxed their security policies and unwittingly exposed their networks to compromise. As the pandemic continues, security challenges remain, but organizations also now have opportunities to find and fix vulnerabilities and improve their overall security posture, even as their employees eventually migrate back to the office. 
 
This panel will discuss some of the issues and opportunities that organizations face in the new normal of remote/hybrid work, including:
  • How the pandemic impacted security as a whole, including some of the biggest threats organizations face
  • Lessons learned in shifting to a remote workforce quickly
  • What challenges continue and how organizations can address them effectively 
Charlene O'Hanlon
Chief Content Officer - MediaOps
Charlene is an award-winning journalist serving the technology sector for 20 years as content director, executive editor and managing editor for numerous technology-focused sites including Security Boulevard, DevOps.com, CRN, The VAR Guy, ACM Queue and Channel Partners. She is also a frequent speaker at industry events and conferences.
Pete Gerr
Consultant, Cyber Resilience Solutions Marketing - Dell Technologies
Pete Gerr is global marketing lead for Dell Technologies’ portfolio of PowerProtect Cyber Recovery solutions and services which help protect our customers’ most critical data from cyber threats like ransomware. Previously, Pete joined Iron Mountain in 2017 to help grow the company’s cloud and data management business. Over his 25-year career, Pete has held leadership positions at Hitachi Vantara/HDS, EMC, NetApp and spent 5 years as an analyst with Enterprise Strategy Group (ESG). Pete lives in Massachusetts with his family where he pursues photography, fly fishing and collecting, designing and playing board games. 
Jeffrey Martin
Associate VP Product Management - WhiteSource
Jeff has spent the last 15 years in Product roles helping both the organizations he worked for and their customers transform and measure their business processes, Development, and QA. He especially enjoys cultural and mindset transformations for their ability to create lasting progress.  
 
Travis Gary
Business Operations Manager - Teleport
Travis has worked for a decade helping companies build and operate internal systems at hyper growth start-up’s and global enterprises.  At Airbnb he founded two teams, Integrations and System Operations.  An Industrial Engineer at heart, Travis has an eye for process optimization and tackling business problems with an engineering mindset. 
Kowsik Guruswamy
CTO - Menlo Security
Kowsik Guruswamy is CTO of Menlo Security. Previously, he was co-­founder and CTO at Mu Dynamics, which pioneered a new way to analyze networked products for security vulnerabilities. Prior to Mu, he was a distinguished engineer at Juniper Networks. Kowsik joined Juniper via the NetScreen/OneSecure acquisition where he designed and implemented the industry's first IPS. He has more than 15+ years of experience in diverse technologies like security, cloud, data visualization, and computer graphics. Kowsik has 18 issued patents and holds an MSCS from University of Louisiana.

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What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.