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#Protect2020: Securing the Heart of Our Election Systems


Think About Your Audience Before Choosing a Webinar Title

Sponsored by CISCO

Wednesday, July 15, 2020
11 am EDT

It’s a pivotal moment in US history. We’re coming together on long-overdue civil reforms, battling injustice and a deadly pandemic, while restarting our economy. Soon we’ll come together to decide our nation’s future leaders. At a time when truth is called into question, it’s vital to secure our election so we trust its outcomes. Cyberattacks on election systems could undermine confidence just when we need it the most.

The voter registration database (VRDB) is the heart of most election systems, and MITRE recently published the most important security steps to protect them.

Join our lively discussion to learn:

  • The nature of election systems and why they’re difficult to secure
  • MITRE’s focus on VRDBs and five key cyber recommendations
  • How Cisco Security can help you take action on MITRE’s advice today

Help us #Protect2020. Register and secure your spot now!

Steve Caimi
Industry Solutions Specialist, US Public Sector Cybersecurity - Cisco
Steve Caimi is a Public Sector Cybersecurity Specialist who helps organizations efficiently and effectively manage their cybersecurity programs and achieve compliance goals. He advocates a risk-based approach based on industry standards and best practices that guide organizations to the improvements that matter the most.
Prior to joining Cisco, Steve held various product management, engineering, and solution architecture positions at HP Enterprise Security, CA Technologies, UUNET Technologies, and Citigroup. He earned a Master of Business Administration from Virginia Tech and a Bachelor of Science in Electrical Engineering from Penn State University. He is also a Certified Information Systems Security Professional (CISSP).

On-Demand Viewing:

What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.