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Modern Ransomware: How We Got Here and Where We're Going


Think About Your Audience Before Choosing a Webinar Title

Sponsored by Rubrik

Any Time

If you’re the sort of person who likes attacking people with ransomware, COVID-19 has been a wonderful opportunity. Attack surfaces went up by a factor of 100 while would-be victims scrambled to protect themselves. But if you’re in the crosshairs of these attacks, you want faster ransomware recovery solutions and security strategies that adapt to these evolving ransomware attacks and you want them now. We’re here to help.

Join Jason Cook, sales engineer director from Rubrik, who will explain how attacks evolved to exploit COVID-19 and what the most successful organizations have done to defend against them.

Join us to learn:

  • What the future of ransomware looks like and how you can stay ahead of the curve
  • Why data protection will become the most critical element of your security strategy
  • How to make backups that rescue you from attack
Jason Cook
Director, Majors Sales Engineering - Rubrik
Jason is a Technical Sales Director responsible for Major Accounts at Rubrik. Jason has been with Rubrik for 4.5 years but draws on a diverse background of experience from consulting to sales to project management to information technology practitioner.


What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.