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Make Appsec Tools Seamless In Devops Pipelines


Think About Your Audience Before Choosing a Webinar Title

Sponsored by SYNOPSYS

Thursday, July 22, 2021
1 p.m. ET

Testing modern application security requires a variety of tools to scan different aspects. Static application security testing (SAST) for issues in custom code. Software composition analysis (SCA) for known open source vulnerabilities. Dynamic application security testing (DAST) for runtime flaws. Gartner recommends taking a "shift-left" approach and invest in automation to improve productivity. Early feedback allows developers to address issues and avoid security risks.

In this webinar, you will learn how Synopsys Intelligent Orchestration:

  • Simplifies integration of security testing tools into the CI/CD pipeline
  • Identifies the most appropriate AppSec activities based on pipeline context
  • Ensures seamless feedback to developers and enforce policies at enterprise scale
VP Solutions - Synopsys
Simon King is VP Solutions at Synopsys Software Integrity Group. He is a thought leader and innovator in DevOps with experience in SaaS, testing, and security. He has lead product teams at industry leading companies such as BMC and multiple SaaS startups to help Synopsys SIG customers improve software development processes in the largest organizations globally. He has worked extensively with customer IT teams around the globe to understand their problems and help craft solutions based on our products. He focuses on listening to industry pains before they normalize into recognizable trends. Which enables him to think about future strategy based on solving real customer needs, communicated in simple terms that they recognize.

On-Demand Viewing:

What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.