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Implementing Identity Access Prioritization and Risk-Based Alerting for High-Fidelity Alerts

Webinar

Think About Your Audience Before Choosing a Webinar Title

Sponsored by Snowflake

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Wednesday, August 24, 2022
1 p.m. ET

Traditional security monitoring architecture is plagued with data silos, performance issues and delays in retrieving archived data—and has been haunting security teams for years. Many analysts that continue to operate with an antiquated SIEM architecture stack also experience a high volume of alerts—with many false positives. Luckily, the internal security team at Snowflake found a way to solve these problems and more by using the Snowflake Data Cloud as Snowflake’s security data lake.

Join this session to learn:

  • How the detection life cycle model helps speed up detection development while improving quality
  • How to prioritize your identity and assets and dynamically adjust alert severity based on prioritization
  • How to group alerts based on risk levels 
Haider Dost
Manager, Threat Intelligence And Detection - Snowflake
Manager, Threat Intelligence And Detection - Snowflake
Manager, Threat Intelligence And Detection - Snowflake
Manager, Threat Intelligence And Detection - Snowflake
Daniel Wyleczuk-Stern
Senior Security Engineer - Snowflake

Senior Security Engineer - Snowflake

Senior Security Engineer - Snowflake

Senior Security Engineer - Snowflake

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What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.