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Identity and Access Management


Think About Your Audience Before Choosing a Webinar Title

Sponsored by Security Boulevard

On Demand

Identity and access management (IAM) are now at the core of any approach to building and maintaining a zero-trust IT environment. Often viewed as the last mile of security, it turns out that modern security now starts with the ability to verify the identity of not only people but also applications and machines.

IT teams have been relying on directories to manage access for years. IAM platforms, however, take cybersecurity to the level required to combat ransomware attacks that at their core compromise identities to not just disrupt, but to paralyze organizations.

Register now to learn how to leverage IAM platforms to protect your organization from serious attacks.

Wade Ellery
VP of Solutions Architects and Senior Technical Evangelist - Radiant Logic
Wade has extensive experience in enterprise IT direct and channel software, and services, sales and management. He has in-depth knowledge and experience in enterprise IAM, IGA, risk and compliance and IT security challenges.
Josh Hoge
Senior Sales Engineer - StrongDM
Josh Hoge is a Senior Sales Engineer at strongDM, helping CISOs, DevSecOps practitioners,  and data teams redesign their infrastructure access around the people who need it, making it incredibly simple and usable while ensuring total security and compliance.  Josh is an Army Special Operations veteran, holds a Bachelor of Science in Geology from University of Georgia, and is a lifelong tech generalist.  He’s also a fan of rum raisin ice cream.
Mike Vizard
Chief Content Officer - Techstrong Group
Mike Vizard is a seasoned IT journalist with over 25 years of experience. He also contributed to IT Business Edge, Channel Insider, Baseline and a variety of other IT titles. Previously, Vizard was the editorial director at Ziff-Davis Enterprise as well as editor-in-chief at CRN and InfoWorld.

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What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.