Sponsored by SHIFTLEFT
The last decade of security hype has revolved around the endpoint, the network, DLP and the concept of "defense in depth" but the amount of vulnernable software released into the world - the root cause of many of these insecurities - is increasing. Why have AppSec teams settled for sub-par products? Why have AppSec vendors refused to evolve to help overburdened teams?
In this webinar we'll make the case that application security platforms have not kept pace with the reality of the modern world.
You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.
Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately. Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.
Always add key takeaways. Something like this....In this session, you’ll learn about: