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Defending Against Emerging Ransomware Threats

Webinar

Think About Your Audience Before Choosing a Webinar Title

Sponsored by Security Boulevard


Monday, May 23, 2022
1 p.m. ET

Organizations must decide—and decide fast—how to defend against incoming ransomware attacks. Register now for this webinar to learn how to defend against the inevitable emerging ransomware threats.

If you think ransomware is bad now, well, just wait—it’s going to get a whole lot worse. As ransomware attacks and attackers become more sophisticated, cybercriminal gangs will rely less on broad-based attacks and more on remote code execution using malware designed for specific targets. Essentially, cybercriminals that launch ransomware attacks are becoming more efficient. That means it is now a question of when rather than if most organizations will find themselves dealing with one or more ransomware incidents.

Chris Rogers
Technology Evangelist, Zerto a Hewlett Packard Enterprise Company
Chris Rogers is a technology evangelist at Zerto with 11 years of experience as an IT professional focusing on data center virtualization and data protection. Chris is passionate about helping organizations remain resilient amidst cybersecurity threats like ransomware. Chris has a technical background, but has spent much of his time working with business leaders and translating identified ‘business requirements’ into resilient technical solutions. He ultimately strives to translate technical innovation to business value.
Jeremy Capell
VP, Chief Information Security Officer, Everbridge
Jeremy has been recognized as an acclaimed international leader in the cyber and resilience industry. Over his 15+ year career, Jeremy’s leadership and practical experience includes building comprehensive security programmes, leading managed security services and building large resilience consulting teams. Jeremy has created security and resilience consulting methodologies for a number of large consulting houses and has delivered innovative security solutions to thousands of managed security clients across the globe. Recently, Jeremy established the first fully virtualized cloud native 5G security capability on the globe, developing innovative patented solutions to secure virtualized 5G operations for both public and private sectors. 

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What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.