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Think About Your Audience Before Choosing a Webinar Title

Sponsored by Security Boulevard

On Demand

Cloud computing platforms are rife with misconfigurations that cybercriminals have become adept at exploiting. Developers using infrastructure as code tools simply lack the expertise required to make sure cloud application environments are secure. It’s up to the cybersecurity team to make sure that the policies and guardrails created to secure cloud platforms are observed. The challenge they face in the age of multi-cloud computing and cloud-native applications is the attack surfaces that need to be defended are increasing in both the number of platforms employed and the types of applications being deployed.

Come learn how to bridge the DevSecOps divide in the age of the cloud by:

  • Defining IaC guardrails 
  • Improving overall cloud security posture management (CSPM)
  • Increasing the rate at which secure applications can be developed and deployed.
Om Vyas
Chief Product Officer, Co-founder, and DevOps Jedi - oak9.io
Om is chief product officer, co-founder, and DevOps Jedi at oak9.io, a cloud native security startup known for leading Infrastructure as Code (IaC) security. Om has spent his entire 20+ year career in dev engineering and cloud ops, often speaking and writing on the topics of cloud native security, Infrastructure as Code (IaC), secure development practices, enterprise architecture and product design, and cloud engineering. Connect with Om on Twitter and LinkedIn.
Nick Haven
SRE - Fairwinds
Nick is an Open Source Enthusiast, and SRE with Fairwinds. He has 7 years of experience with DevOps & Cloud Native technologies
Greg Thomas-Baldwin
Solutions Architect - StrongDM
Solutions Architect - StrongDM
Solutions Architect - StrongDM
Solutions Architect - StrongDM
Mike Vizard
Chief Content Officer - Techstrong Group
Mike Vizard is a seasoned IT journalist with over 25 years of experience. He also contributed to IT Business Edge, Channel Insider, Baseline and a variety of other IT titles. Previously, Vizard was the editorial director at Ziff-Davis Enterprise as well as editor-in-chief at CRN and InfoWorld.

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What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.